Package Machine Blog

AKQA, an independent advertising agency, and Heineken, one of the biggest beer manufacturers in the world, launched a new customization project for people who prefer to hold self-designed bottles in their hands. If you feel you are creative enough to make a really stunning design, go to “Your Heineken” section on the official

Heineken has revealed a new advertising campaign on the U.S. market for its Heineken Light. A series of spots, prints and digital billboards features people who enjoy their summer and beer.

A convertible can will be introduced just in time for the FIFA World Cup in South Africa in June.  The South African Breweries Limited (SAB Ltd), SABMiller plc’s South African subsidiary, is introducing a new innovation in beer packaging. The can that converts into a drinking cup, developed by Crown Holdings, Inc., is the