Yesterday Coca-Cola in Great Britain launched a new interactive online application to help meet increasing consumer demand for ‘eco’ information. The ‘Trace Your Coke’ app enables consumers to trace individual cans or bottles of Coca-Cola Great Britain drinks back to their British factory of origin. It also highlights the importance of the most
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The global coffee chain Starbucks is kicking off two campaigns simultaneously — for its Frappuccino beverages and Via instant coffee. The promotional movements for Starbucks are developed by creative shop BBDO (New York), media agency PHD (New York), and digital shop Blast Radius (Vancouver)
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Mars Chocolate North America announced the launch of DOVE® Ice Cream Miniatures “My Mini Moment” contest. Just in time for Mother’s Day, DOVE® Ice Cream is asking women to share their favorite mini moment of escape for a chance to win a sensational mini-grand prize. Women are invited to enter the contest between
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